Beyond Certification

Webinar Marketing

If your organization markets Webinars (live and/or recorded) – whether you sell them or use them as a freebie to attract prospects and educate members, customers, or volunteers - take some time to complete an online survey launched by Jebb Cobb at Tagoras.

Respondents will get a summary of the data and will be entered in a drawing to win an Amazon Kindle!

Here's the link: http://www.surveymonkey.com/s/8X6R9M3

More details:

* It should be completed by the person in your organization who knows the most about your Webinars. If at all possible, only one person in your organization should submit a survey.

* It is a relatively substantial survey designed to collect substantive information, but it should not take more than 8 to 12 minutes to complete.

* The data to be collected covers things like how organizations promote their Webinars, how they price them, how they decide which Webinars to produce, typical length, how effective their marketing is, etc. It should be quite valuable to any organization serious about Webinars.

 

Continuing Education Webconference of Interest

There's a webconference coming up December 9, 2009 that sounds to be of great benefit to educators for the health professions.  I'm going to try to participate so I'll share a recap after the event.

Planning a Continuing Health Care Professional Education Institute: Recommendations from the Institute of Medicine

A report from the Institute of Medicine (IOM) on recommendations for the development of a national inter-professional institute devoted to the continuing education of healthcare professionals is due to be released shortly as a result from the recommendations from the 2008 Macy Foundation report on "Continuing Education in the Health Professions: Improving Healthcare through Lifelong Learning."

The purpose of establishing such an institute is to advance the science of CE by promoting the discovery and dissemination of more effective methods of educating health professionals over their professional lifetimes, by developing a research enterprise that encourages increased scientific study of CE, by developing mechanisms to assess research applications, by stimulating new approaches to both intra- and inter-professional CE, and by being independent and composed of individuals from the various health professions.

The webconference will cover the latest news on the report.

Click here to register.

Improving Online Learning Webinar

Educators, this looks like a good webinar from www.trainingindustry.com.   From Blah to Aha! Ten Best Practices for the Virtual Classroom Wednesday, November 11, 2009 10:00 – 11:00 a.m. PT

Many organizations are moving rapidly to “repurpose” their face-to-face classroom for delivery online. If you are helping your organization make this change, don’t miss this webinar. Discover the possibilities in the world of engaging, facilitated online learning. Adopt ten best practices to help you move from Blah (boring, talking head presentations ) to Aha (engaging, interactive classroom facilitation). The speaker is the author of Great Webinars: How to Create Interactive Learning that is Captivating, Informative and Fun, and an experienced virtual trainer.

You will learn how to:

• Avoid the ten most common errors in web training
• Adopt ten best practices to make your webinars dynamic and engaging
• Achieve learning transfer and performance improvement

Click here for more information and to register.