In an effort to add more value to this blog (and admittedly encourage myself to post more often), I'm planning a few regular features. The first is PGI Fridays (PGI = Potentially Great Ideas). Every Friday I'll be posting a list of potentially great ideas related to association knowledge and credentialing. The "potential" part is important because what is a great idea for one organization may be a horrible idea for another. I hope you'll find there's value in hearing new ideas that have worked for others, but that you'll also take time to consider why the ideas will or will not work for your organization.
Stay tuned for PGI Fridays starting this Friday - the PGIs will be related to certification marketing.