Not a Good Reason to Certify (Mickie Rops Consulting)

Insanely Cool Conference?

Certification Body within a Parent Association

Not a Good Reason to Certify

Please visit our new website, www.mickierops.com!

Every once in a while, I encounter association executives who’ve identified certification as a strategy to turn around their decreasing conference attendance. Their logic is that a certification program with mandated continuing education will encourage individuals to go to the conferences to get that education. BAD idea. Remember that certification is voluntary. Here’s a better idea: improve your conferences!

in Certificate Programs | Permalink | Comments (0)

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